DSP Agents · Islamabad, Pakistan
AI automation agency. We build the agent, then run it.
Not demos. Not decks. Deployed agents doing real work inside real businesses — answering phones and WhatsApp, taking bookings, qualifying leads, running SEO pipelines. Scoped honestly, shipped fast, supported after launch.
What DSP Agents is
An AI agency in Islamabad that ships production agents.
DSP Agents is the AI agent development and business-automation arm of Digital Services Program (DSP), an AI company in Islamabad, Pakistan. We build and deploy production AI Employees for businesses: WhatsApp and phone receptionists that answer every call and message, booking and ordering agents, multi-agent systems that run a whole workflow end to end, and custom automations scoped to one business. We work with clients in Pakistan and worldwide.
The agents we build are what we call AI Employees — software that holds one job description, uses its own tools, and is accountable for an outcome rather than a prompt. You can see the roles we build them for, read two builds in full, or talk to one: SARDAR is a voice AI Employee running on this site that you can call in your browser, free, in English or Urdu.
What we build
Agents that earn their keep.
Most requested
AI receptionists & booking agents
An agent on WhatsApp or the phone that knows your services, prices and hours, answers what customers actually ask, captures the booking, and sends it to you the moment the conversation ends.
Flagship product
Restaurant phone-ordering AI
A multi-tenant agent answering every call to US restaurants — full menu knowledge, order capture, kitchen handoff. Live in days, not months.
Multi-agent & custom
Your workflow, agentified
Orchestrated fleets — like RankPilot, our 7-agent SEO system — plus custom builds for lead qualification, customer intake and internal ops. If a process runs on conversations and rules, we can usually put an agent on it.
Proof
We run our own agents in production first.
- DSP Agent Hub — our own agent platform. Its ASOS student dashboard read 350 enrolled as of 15 September 2026. The platform we sell from is the platform we operate.
- The restaurant phone-ordering agent is multi-tenant and live for US restaurants — one platform, each restaurant a configuration.
- RankPilot, our 7-agent SEO system, runs the content pipeline for this site. We do not sell a pattern we have not run ourselves.
- Built and led by Sardar Ghaffar, teaching IT since 2002 and a verified Anthropic and Google agentic-AI trainer.
How we work
Discovery first. Then ship.
Discovery first, then POC → pilot → production, with guardrails and evals before launch — never a black box.
- Scoping call before any commitment — we'll tell you if an agent is the wrong tool
- Working proof of concept before you pay for production
- Security guardrails and testing built in, not bolted on
- Post-launch support from the team that built it
FAQ
What buyers ask before they hire us.
What does an AI automation agency actually do?
It takes a process your team runs by hand — answering the phone, replying to WhatsApp enquiries, qualifying leads, taking bookings, producing content — and puts a software agent on it. The agent holds the job description, the tools and the knowledge for that one job, runs inside guardrails, and hands anything it should not decide back to a human. DSP Agents scopes the process first, builds a working proof of concept, then deploys and supports it.
Can you build a WhatsApp or phone receptionist for a small business?
Yes — it is the most common build we are asked for. The agent answers on WhatsApp or on the phone, knows your services, prices and hours, answers the questions customers actually ask, captures the booking or the order, and delivers it to you by message and email the moment the conversation ends. Small businesses are the fit: the calls and messages you are already missing are the whole business case.
Do you build AI agents for businesses outside Pakistan?
Yes. DSP is based in Islamabad and our flagship phone-ordering agent runs for restaurants in the United States. We work with clients across Pakistan, the Gulf, the United Kingdom, North America and Australia, and delivery is remote in every case.
How long does it take to get an agent live?
For a build on one of our existing platforms — the multi-tenant phone-ordering agent, or a WhatsApp receptionist — days, because your business is configuration rather than a new codebase. A custom multi-agent system is scoped at the discovery call and runs proof of concept, then pilot, then production; the proof of concept comes before you pay for production, so you see it working before you commit.
What does it cost to hire you to build an AI agent?
It depends on whether you are configuring one of our platforms or commissioning a custom build, so we quote after the scoping call rather than from a price list. Two things are fixed: the first conversation is free, and we will tell you if an agent is the wrong tool for your problem instead of selling you one.
Should I hire you to build the agent, or learn to build it myself?
Both are on offer and they suit different situations. Hire us when the agent is a business system you need running and supported. Learn it yourself through DSP AI Agent Mastery when you want the capability in-house — it is the same work, taught in Urdu and English, building one real AI Employee from an empty folder to a live URL.
Tell us the problem. We'll tell you if an agent solves it.
First conversation is free and honest. Bring the workflow that's eating your team's time.
Would rather build it yourself? DSP AI Agent Mastery teaches the same work in Urdu and English. Prefer email or a form? Contact us.